With more than a decade of experience in senior management positions in renowned trade show business and management consulting, Annette Bos is a known expert for the development of new business areas, strategic growth as well as restructuring and turnaround management. After Ms. Bos graduated from the University of Utrecht, she joined the Jaarbeurs in 1999. In 2013 she was appointed as Director Water at RAI Amsterdam. As a Director Water she is responsible for the strategic and global development of the Aquatech brand and platforms around the world. This includes Aquatech Amsterdam, Aquatech China, Aquatech Mexico, Aquatech Innovation Forum and Amsterdam International Water Week.
When Ms. Bos is traveling the world for the Aquatech events she sees with her own eyes the consequences of a growing world population in combination with accelerating climate change. Water takes center stage everywhere, whether there is too little or too much water, polluted or used water. Aquatech covers every topic from desalination to reuse, from filtering to pumping, from ultrapure water to sludge. Taking into account local challenges and local circumstances providing feasible technologies and innovative solutions.